Marketing, Promotions & DSP Relations Lead – Indie Record Label (Latin/Alternative)

FAMA Collective

Marketing, Promotions & DSP Relations Lead – Indie Record Label (Latin/Alternative)

Location: Remote (US-based preferred) Type: Full-Time
Start: Immediate

About Us
We are an independent record label and creative collective working with forward-thinking Latin, alternative, and cross-genre artists across the US, LATAM, and Europe. Our roster includes emerging and established acts with Grammy-nominated and Tiny Desk–featured projects. We develop artists through storytelling, digital strategy, creative campaigns, cross-platform promotions, DSP relationships, and live events.

Role Overview
The Marketing, Promotions & DSP Relations Lead will own the full marketing lifecycle of each release—from campaign strategy to DSP-facing communication, digital promotion, and performance analysis. You will be the bridge between creative storytelling, data-driven strategy, and platform partnerships.

Responsibilities

Campaign Strategy & Execution

Build, manage, and oversee release campaigns (single/EP/album)
Create campaign calendars, timelines, briefs, and rollouts
Collaborate closely with A&R;artists, management, and creative teams

DSP Relations (Core Function)

Serve as the day-to-day contact for DSPs
Prepare and deliver pitch materials for editorial consideration
Coordinate assets for Spotify Canvas, Apple Motion, YouTube Shorts, etc.
Monitor playlist performance and follow-up communication
Maintain platform relationships and identify new opportunities

Digital Marketing

Build and manage social media and digital strategies
Launch and optimize paid ads (Meta, TikTok, YouTube)
Develop funnels, mailing lists, and CRM touchpoints

PR & Promotions

Coordinate PR teams or build targeted press outreach
Newsletter pitching, press lists, and story development
Physical promotions and event activations

Content Coordination

Manage photo/video/design workflows
Maintain brand consistency
Create content calendars

Analytics & Reporting

Track KPIs and playlist data
Build reports and insights decks
Suggest optimizations for future releases

Qualifications

2+ years in music marketing, DSP strategy, or artist development
Strong understanding of editorial pitching and DSP ecosystems
Experience with digital ads and analytics tools
Bilingual (English/Spanish) preferred

Compensation

Competitive (experience-based)
Retainer + bonus structure
Long-term growth opportunities

How to Apply
Send your resume and short intro to: leanny@famacollective.com

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Remote (US-based preferred)

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