SPARKS STREET ENTERTAINMENT
Description
Sparks Street Entertainment (SSE) is a premiere music-management and consultancy firm with over 25 years of U.S. major-label experience guiding artists, managers and labels toward global success. Headed by industry veteran Mike Sherwood — whose résumé spans senior roles at Warner Music Group and Capitol Records and collaborations with artists from Green Day to Dua Lipa — SSE combines deep artistic sensibility with data-driven strategy. Whether you’re an emerging artist, a forward-thinking manager or a label seeking fresh solutions, SSE offers tailored global release planning, marketing, playlist optimization, physical-media manufacturing and more — no millions of streams required to get started.